Dawn of a New Day.

Dawn of a New Day.

Most brands today covet exposure on social media and on reality TV. But sometimes, the brand story can “go South.” That’s literally what happened to one premium bourbon brand. That’s where Victory Spirits comes in.   A few days ago, we began...
The Oak Aging Academy

The Oak Aging Academy

Our involvement in the development of Black Water Barrels is multi-faceted. We provide ongoing business development and profitability advisory; We provide outsourced marketing strategy, creative and customer relationship development; We produce content for ongoing...
Our way of marketing.

Our way of marketing.

Our approach to marketing is about finding ways to gain mind share and thus, market share for your brand and your products.  We’re digital by nature,  creative by design and approach each client challenge with open ears, open eyes and a thirst for wowing with...
Turning Mash into Money

Turning Mash into Money

You’ve got a great story and a delicious product, a local distributor who believes in it and you’ve managed to grow to more than 1000 cases sold in your first year.   You’ve got it all…. except for profitability and the additional capital, you...
Your Brand Depends On It

Your Brand Depends On It

More than Lip Service In a word, INFLUENCE is what brands that grow must have.  And when your sales plan is designed for growth, your marketing at the most trusted and personal level is essential. This is where Sales meets Marketing today. Does your brand story and...