The American Whiskey Market 2025
As we enter Q2 2025,the benchmark cost of new fill Bulk Bourbon barrels is approaching the 10 year low cost last seen in 2015. This is a swift and dramatic drop in cost approximately 85% on average from just 2 years ago. That was due to oak barrel shortages, peak grain and supply chain inflation, and before significant new distilling capacity. Securing new fill now is an opportunity to ensure your COGS profitability.
Are we there yet?
As any parent knows, kids are not always known for their patience, especially on a road trip. “We’re almost there, just a few more minutes,” is the common refrain. In a way, that’s where we are in the bulk spirits market in 2024. We’re...
It Feels Different
Since we initially began to emerge from the shutdowns and trauma of 2020, each new year has begun with new challenges. Shortages, Supply-chain disruption, market gyrations, wars, inflation, and further uncertainty. As we begin this new year, it feels different. ...